Senior Account Manager (Public Relations)

Senior Account Manager (Public Relations)

Looking to take your skills to the next level? Dodge Communications, one of the fastest growing PR and marketing agencies in the country, is seeking an experienced, motivated individual to join our team of PR professionals.

This role is a pivotal one focusing on developing client relationships, managing social media activity, writing compelling releases and providing support and direction to the account team.

To be successful, the senior account manager will need proactive PR expertise and experience in an integrated communications B2B environment.

Dodge, “One of Atlanta’s Best and Brightest Companies to Work For," offers excellent benefits, growth opportunities, a casual environment and proactively supports work-life balance. Apply now for a chance to become part of a team that’s making a difference in the business of healthcare.

Key Responsibilities

Client relations

  • Work as part of an account team to develop and execute integrated communications strategies, including public relations, marketing, digital and social media initiatives
  • Develop meaningful relationships with clients and become recognized as main point of contact
  • Identify client's short and long-term goals, translating strategic objectives into traditional and online public relations tactics, marketing programs, and social media campaigns

Media relations

  • Build and maintain strong relationships with appropriate members of the media to facilitate advantageous placement of articles and releases
  • Review and ensure consistent messaging on bylined articles, case studies, etc.
  • Respond to media inquiries, develop media lists, pitch stories, identify editorial calendar opportunities, etc.
  • Stay abreast of social media tools, platforms and trends and provide recommendations to improve social media campaigns

Team support

  • Manage team resources to meet client commitments
  • Meet multiple and concurrent deadlines, individually and for any team members
  • Manage budgets
  • Facilitate and participate in meetings with design and digital teams to brainstorm and determine direction
  • Lead by example, and train and member junior staff